The Cat's Alley

NBMA's Big Event, February 11, 1998

Bandwidth Heaven


by Catwoman, roving cat-reporter
(a.k.a. Suzanne Saunders)


Table of Contents
Welcome by Steve Gilman of NBMA
Introductions by Pam Pfinner of ZDTV
Exodus by BV Jagadeesh
DIVA by Tim Rea
Diamond Lane by George Hawley
@Home by John Garner
Chambers by Jack Lawrence


Follow me to the Interactive Media Trade Association!

Welcome by exiting President Steve Gilman of the
NBMA

Steve Gilman thanked our co-sponsor the MDG and welcomed the enthusiastic, well-fed crowd [aka the Peanut Gallery] to this special, trade-show-like Big Event tonight at Fort Mason. He thanked all the presenters [some of whom came with give-aways including toy aeroplanes thanks Exodus from my cats].

He opened by asking the audience Do Androids Dream of Electric Sheep? [This short story won the first Nebula Award in 1966, better known today by the film version as Blade Runner].

To which I replied, Yes.

But at what speed? he added.

Why, a T1 perhaps? I offered. More like a T-Bone! he declared [chuckles from the Peanut Gallery].

Steve bid us farewell as exiting President of NBMA and after a few brief announcements, got the show off by turning the floor over to the Panel moderator, Pam Pfinner.

Return to Table of Contents


Follow me to ZDTV!

Introductions by Pam Pfinner of
ZDTV

Pam explained ZDTV [Ziff Davis TV] is a 24-hour cable TV company, dedicated to the Web/Intranet.

She turned to floor over to the first presenter for tonight's theme [to see if the technology presented tonight can really help us reach Bandwidth Heaven].

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Follow me to Exodus!

Exodus
Presentation by BV Jagadeesh

Exodus, he explained, provides User Connectivity to the Internet using high-speed technology including:

ADSL

Asymmetrical Digital Subscriber Line

Cable Modems
a box with two connectors, one for cable TV and the other for a modem line from your PC

ISDN
a high-speed type of cable installed by the phone company to allow digital data to be split into channels

T1
another type of high-speed cable line, used mainly by large corporations

Exodus houses servers for companies who exist on the Internet, keeping them running on a high-performance, Clear Channel DS-3-Sonet ring backbone [another type of high-speed line beautifully illustrated on their website].

They are an IXP which is an Internet Exchange Point that allows routing of Internet connections as fast as traditional phone company technology that routes signals through similar exchange points across the country.

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Follow me to Diva!
DIVA
by Tim Rea

Tim introduced himself as former manager of Viacom for 15 years, using limited bandwidth at 300Mhz and only a 15-channel capacity. Cable is rebuilding, he explained, at 750Mhz with Fiber Digital and Diva provides video-on-demand through cable companies.

Diva is an End-to-End Provider, he continued, installed at the cable company's Head End, they developed what he referred to as Sarnoff, which is digitized in MPEG2 format, for VCR functionality, he explained.

Some technical details included an 8-to-1 ratio in Traffic Engineering using a Fat Server but a Thin Client.

Diva provides Adult Programming at a higher cost, [the air began to thicken as the Peanut Gallery grew restless] providing privacy for a huge marketshare that was, [he declared enthusiastically] Virtually Impenetrable! [the Peanut Gallery began to look for a rope, Tim motioned for the next presentation slide and continued undaunted].

Although they have the ability to, they decided not to stream Internet content.

Available 24-hours to rent movies or other content online with the ability to pause and restart anytime within the 24-hr period.

Charges

ItemPrice
Club charge5.95/mo
Each content [ie movie]3.95/24-hr

Tim concluded by announcing that Diva is looking to hire, having grown from a staff of 15 to 150 in a year, and also looking for Content Providers.

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Follow me to Diamond Lane!
Diamond Lane
by George Hawley

George took the Peanut Gallery on a whirlwind tour of technical explanations [thanks George!] holding everyone's fascination giving the following rundown [with great style and flare] flashing presentation slides as he explained:

ADSL
Asymmetrical Digital Subscriber Line, transfers greater than 6 Megabytes/sec downstream

ATM
Asynchronous Transfer Mode

CAP
Corner Amplitude Phase modulation

DSL
Digital Subscriber Line, also referred to as xDSL

ISDN
Transfers data at a rate of 144Kb/sec

Human hearing equals about 22KHz, which is a 1000-to-1 noise ratio, he explained.

[For what Dr. Ron Pellegrino described as about 50 hours of University Physics of Music course condensed, you can follow this link to review Excellence in Multimedia Audio].

Diamond Lane provides high-speed equipment to use DSL and ATM technology to provide the speed of access over the Internet, at the higher rates than previous phone line-technology, paving the way toward home PC and Corporations to Bandwidth Heaven [to cheers from the Peanut Gallery].

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Follow me to @Home!

@Home
by John Garner

John gave a delightful performance starting with an introduction screen:

@ Home
Climbing the Stairway to Bandwidth Heaven

Owned by six cable companies including Follow me to TCI John explained that the @Home Network provides a full-service solution to access the Internet through their existing cable network. The Peanut Gallery was most impressed as he surfed the Web demonstrating some of the content including CNN, tuning into Broadband Audio. With low-latency, he explained, the benefits to Online, Multiplayer games are tremendous!

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Follow me to Chambers!

Chambers Communication
by Jack Lawrence

Live from beautiful, scenic Colorado, Jack provided a video demonstration that just rocked the house. He had the dubious honor of being the last presenter in a three-hour show and by now it would have been pretty hard to keep the Peanut Gallery from nodding off soon, but Jack got a rousing response when he showed us all the one, really good reason to pay all that money for a cable modem.... because the video presented a showdown between a PC on the left using a regular modem, while the PC on the right had a Chambers Communication connection via cable modem, both surfing the Internet.

As the presenter in the video switched channels on the regular PC, we were treated to the familiar chug-chug of a painfully normal refresh screen trying to load an ordinary picture on the Web.

The PC on the right, using fresh-scented Chambers Cable on the other hand, simply switched channels to another URL on the Internet, and poof the Web site appeared [to cheers from the Peanut Gallery!].

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Two paws up for cable modems and a big thanks to all our panel!


Suzanne Saunders is Catwoman
Cyberguide and Virtual Reporter at large
Still pushing the envelope of technology and good taste
http://www.well.com/user/catwoman
Last updated April 1998

This page maintained by catwoman@well.com